The impact created by SSL on search engine rankings
Google has officially announced that it would be giving priority for the websites that have SSL on their search engine results pages. As a result, it has become important for every website owner to think about adding 2048 bit SSL – Security Certificates into the website. Even though it can deliver a minor boost with search engine rankings, you know how important it would be.
As per Google, SSL would be considered as a lightweight signal within the ranking algorithm. In other words, the SSL certificate carriers a reduced weight when compared to other signals including high quality content. Based on the tests that were conducted by Google, it has also been announced that this new change in the algorithm would create an impact on about one percent of global queries as of now. However, Google has the plan to strengthen it down the pipeline, so Google will rank web sites higher with SSL in the future. Therefore, it would be a good idea for the website owners to think about getting the SSL certification now. It would contribute a lot towards your search engine rankings in future and you must go for it as soon as possible.
By obtaining the SSL certification, you would transform your website from a HTTP site into a HTTPS site. This adds another layer of safety for the website. The Google crawlers are always looking forward to offer the best possible service to the search engine users. Therefore, it is obvious that the crawlers would give more attention towards the HTTPs website.
Google has announced that the new changes to the search engine algorithm would take place in upcoming December 2017. However, it would be a good idea to act fast to work on WordPress Security than anything else. Then you will be able to gain advantage over your business competitors as well.
Since SSL has become a search-ranking factor in Google, proper implementation is required in order to get the best out of it. It has become a tough challenge for the webmasters as well. It would take some time and money for you to obtain the WordPress SSL (Secure Socket Layer) for the website. That’s where you need to think about getting the assistance of a reputed service provider. You would absolutely love the service that MDQ Digital would be delivered to you. Please give us a call (407) 513-2674 or send us an email. We will assist you to keep peace of mind when you are trying to give a boost to your website in Google search engine results. We will assist you to get the best results out of SSL certification end enjoy the benefits that will be delivered along with WordPress better ranking.